TAG Heuer Just Unveiled Its New Pastel Formula 1 Solargraph Collection


TAG Heuer wants to add some color to your wrist this summer.

The Swiss brand just unveiled a limited collection of five new watches done up in a slew of pastel hues, ranging from a soft pink to a sage green. The Formula 1 Solargraph lineup, each sitting at 38 mm, will officially be up for grabs worldwide in May, just in time for the Miami Grand Prix and a bit of warm-weather pizazz on your wrist.

First up, we have the beige (limited to 3,500 pieces, and leaning more yellow in tone), the pastel pink (limited to 1,110, a nod to the 110th birthday of the Indy 500 this year), and the pastel blue models (limited to 3,000). This trio comes with a rubber strap that matches their opaline dials and cases made from TAG’s proprietary bio-polamide plastic called TH-Polylight. The two other hues, a pastel green (with 1,500 examples) and a lavender-blue (1,000 examples), have colorful opaline dials, too, but are paired with a sandblasted steel three-row bracelet. Across the whole collection, you can spot the rhodium-plated polished lacquered minute hand and the line’s classic Mercedes hour hand as well as the bidirectional bezel and a date window at 3 o’clock—though the green and the lavender options have an diamond-set indexes, too, in a first for the Formula 1 line.

TAG Heuer Formula 1 Solargraph Pastel Green and Lavender Blue

The pastel green and lavender-blue watches.

TAG Heuer

The new collection also plays host to the Solargraph movement (hence the name). Introduced to TAG’s Formula 1 watches in 2025, the Caliber TH50-00 uses both natural and artificial light to give it juice. As such, a mere minute of direct sunlight can power the watch for an entire day, while 40 hours of light can give it life for up to 10 months. And, if it happens to stop, just 10 seconds of light can restart it. The new watches also have a water resistance of nearly 330 feet.

TAG Heuer and F1 have quite the history. Upon its debut in 1986, the watchmaker’s Formula 1 watch was the first to carry the TAG Heuer moniker, instead of the previous name of just Heuer alone. That timepiece, thanks to its bright colors and bold design, has since become synonymous with the famed racing event. And the legacy continues: TAG brought the original Formula 1 design back in 2024 (with some help from Kith’s Ronnie Fieg), and the watchmaker inked a deal to become F1’s official timekeeper for the next 10 years in January 2025.

TAG Heuer Formula 1 Solargraph Pastel Blue

The pastel blue timepiece, with a closer look at the dial.

TAG Heuer

That lineage, of course, now includes the new Formula 1 Solargraphs, though in much softer hues that are equally as appealing. The price for this fresh new quintet starts from $1,950 for the rubber-strap models and sits at a cool $2,800 for the steel-bracelet iterations. That sticker price means the new lineup could be your ideal June-to-September timepiece, something to bounce around in when you’re looking to swap in an alt to your usual high-end watches for the warmer months. After all, what’s the summer without a little bit of fun in the (watch-powering) sun?





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