A famously over-the-top estate in Beverly Hills is back. Palazzo di Amore, a 25-acre spread above Coldwater Canyon owned by billionaire investor Jeff Greene, just hit the market once again, this time for a cool $195 million. Yes, that Palazzo di Amore, the same opulent megamansion where Twitch superstar Kai Cenat has been livestreaming with a revolving door of A-list guests since September.

The estate has been on and off the market for more than a decade, and every few seasons, it reappears like a Hollywood reboot, with the same star power but a slightly different story. The current price tag makes it one of the most expensive homes for sale in the country.

Greene, who now spends most of his time in Palm Beach, first listed the property back in 2014 for the same $195 million figure. At the time, it was the priciest home in the U.S. Despite an avalanche of publicity, it did not entice a buyer at that high price and was relisted in 2017 for a substantially discounted $129 million. It also did not sell at the lower price and later became one of L.A.’s most exclusive rentals, reportedly fetching $425,000 a year; Saudi Crown Prince Mohammed bin Salman is among those who’ve leased the fabled estate.

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And what do you get for the elephantine asking price? For starters, you get more space than most would know what to do with. Along with its 25 acres of land, the main residence clocks in at around 53,000 square feet. A vast entertainment complex adds another 15,000 square feet. Highlights include a vast ballroom with a stage, a 50-seat movie theater, a bowling alley, a Turkish-style spa, and a private disco with a rotating dance floor. A vineyard that produces its own Cabernet Sauvignon and Sangiovese under the Beverly Hills Vineyards label is in addition to the swimming pool, reflecting pools, manicured gardens, and tennis court.

Greene bought the property in 2007 after reading about it in the L.A. Times. Originally commissioned by Saudi royalty, the residence and its grounds were incomplete. “There were no bedrooms, no pool, no driveways,” he told The New York Post. “It was just dirt roads and a shell of a house. We went in and finished it… It was a gargantuan project that we spent years and years building.” He poured an additional $25 million into completing it.

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And then came the Kai Cenat era. The 23-year-old Twitch streamer moved in for a monthlong broadcast, inviting Mariah Carey, Ed Sheeran, Kim Kardashian, and LeBron James to hang out and break the internet. All that online attention seems to have inspired Greene’s latest relisting.

Erwin Nicholas of Mr. Real Estate, who’s co-listing the home with Patrick Michaels of LA Estate Brokerage, says Cenat’s livestreams gave the property a fresh kind of visibility. “People haven’t understood how powerful live-streaming is as a marketing tool,” he told the publication. “Everyone has definitely doubted it. It’s supposed to be so exclusive. But if it’s on the MLS, if it’s public, let’s be really public.” 

Of course, even with all that buzz, a home of this magnitude and style only appeals to a tiny pool of potential buyers. Only in L.A., folks, only in L.A.

Click here to see more photos of Palazzo di Amore.